BYD, the motor electric vehicle maker from China, is going to launch its cars in Mexico in the coming years. This is in light of the executives putting up a sales target of close to 30,000 vehicles in the year 2024.
In the coming year, BYD is going to start selling fully electric versions of the Tang SUV alongside the Han Sedan. It is planned to be done through 8 dealers all across Mexico and was announced by the country head Zhou Zhou.
The automotive industry association of Mexico has sold less than 5% of the cars. In the first few months, of the year these were hybrid and around 31,000 of 693,000 sold in its entirety.
In September, the company set itself a pre-sales price for the Han and Tanga models at €72,000 in the electric vehicle Europe market. There are only a handful of Mexicans who make over $10,000 per year according to the statistics of the country. Zou from BYD further said that the company aimed to sell the cars through as many as 15 licensed dealers in the Mexican region by end of the 2023 and then hit 30 by the end of 2024.
The environmental problems electric vehicles can solve are immense. And hence Mexicans will look at this as an opportunity to solve this problem through the sales of BYD electric vehicles.
This announcement comes in the wake of Mexico’s planning to make electric vehicles more affordable for their users. Mexico, a major car manufacturer, will now be looking to cut sales taxes and import tariffs.
Recently, the officials in Mexico are positive about turning half of the automotive production into electric by the end of the decade. Though, skepticism surrounds the claim as experts believe that only 15% can be achieved.
